Matthew Blick

 

Money Matters

 

 

Field(s)
Animation, graphic design

Client(s)
University of Birmingham

Year(s)
2018

Financing university for many young people is a daunting subject, whether it is understanding the borrowing process and its long-term implications, or managing and budgeting while studying. At the University of Birmingham, support is readily available to students who need the finances of their studies and living broken down into terms that are easily understood — this is where Money Matters comes in.

 

Money Matters provides financial information across a whole range of mediums; from a printed brochure to online articles, and a team of support staff who provide face-to-face counseling. To define the helpful nature of Money Matters, it needed a brand that is friendly and inviting to an audience that is most likely confused or stressed about the cost of studying. The vibrant illustrations are designed to be attractive and convey information simply.

 

Animated and static adverts that promote the Money Matters support service to University students.